1. Allow adequate time to plan, write, rewrite, and edit your document.
1. 保留充足的时间起草，写作，重写以及编辑你的文章。
2. Know your topic thoroughly.
2. 对写作话题要有的充分理解。
3. Identify your specific purpose for writing--and write to achieve that purpose.
3. 明确写作的目标，并为朝着这个目标而写作。
4. Keep your audience in mind from start to finish: adopt the "you attitude."
4. 始终把读者放在心中，采用“读者立场”原则。
5. Present information clearly and accurately.
5. 清晰准确地表达你的观点。
6. Use concrete examples to clarify important concepts.
6. 使用具体例子来阐述重要的概念。
7. Define unfamiliar technical terms and avoid needless jargon.
7. 文章中要区分和避免使用生僻的术语。
8. Use the active voice and passive voice appropriately.
8. 灵活运用主动和被动语态。
9. Avoid excessive nominalization (long strings of nouns).
9. 尽量避免使用过多的名词结构。
10. Begin paragraphs with main points; don't bury key ideas in the middle.
10. 开门见山，不要把主要观点藏在段落中间。